Update … Bricks and Apps … Redrawing Marketing’s Maps




Bricks & Apps

Redrawing Marketing’s Maps


Yesterday, I published Bricks & Apps – Redrawing Marketing’s Maps. The discussion centered on retailing and the extraordinary complexities that face merchants in the era of over-capacity and connected consumers.

Breaking News 01/07/2014

Holiday Season Retail Sales – by APT Index numbers:

The nationwide APT Index of same-store retail sales showed sales up [+0.7%] for the 2014 Holiday Season, as consumers spent more at the register.

The Big Picture

  • Overall retail sales: [+0.7%]
  • Number of transactions: [-0.4%]
  • Average purchase amount: [+1.1%]

The holiday selling season is critical for any retailer and crucial for some. Based on the above results, a plethora of bankruptcies and restructurings loom!

Bankruptcies and Restructurings Begin

  • Body Central a mall based retailers which runs 265 stores in 28 states is considering restructuring, Sears Closingbankruptcy or liquidation options.
  • Wet Seal, a teen clothing mall based retailer has announced it will close about two-thirds of its stores. Total closings will be around 338. Two other teen retailers, Delia’s Inc. and Deb Stores filed for Chapter 11 protection last month. Apparently stores like H&M and Forever 21 are wooing the shrinking teen clothing market at the expense of ‘weaker’ retail brands. Market observes point out that teens now appear more interested in investing in the latest tech gadget vs. the latest fashion.

Big is Not Always Best

USA Today conducted a recent poll amongst its readership who voted Jacksonville based Stein Mart as the Nop. 1 Department Store in the country. Nordstrom came in 2nd.

The List:

  1. Stein Mart
  2. Nordstrom
  3. Kohl’s
  4. Belk
  5. Bon – Ton
  6. Macy’s
  7. Target
  8. JC Penny
  9. Dillard’s
  10. T.J. Max

stein mart Stein Mart has a well defined market position with excellent in-store operations. Stein Mart stores offer the fashion merchandise, service and presentation of a better department or specialty store, at prices competitive with off-price retail chains.

The Holiday season was good for Stein Mart. 5 week Comp store sales ending January 4th were up 5.8% vs. last year. Total sales were up 7.9%

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