Amazon Go is not your Mother’s brick and mortar grocery store…anymore

Amazon Go is not your Mother’s brick and mortar grocery store…anymore!

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For all those who thought Amazon was going to build a traditional brick and mortar store 10's of millionsof any kind … WRONG! Never thought it made sense for them to just build a brick and mortar store. That would not be Amazonian. Guess what… the Amazon people are …different.
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Watch the embedded video below ,,, you’ll see just how differently the Amazon folks think about serving their customers better than anyone else can.
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If you watch this video carefully, you will begin to understand exactly how they plan to upend the entire traditional retail store selling and operations model. How you ask? For a start … Amazon just decided to make the customer or the customer’s device the UPC or QR amazongocode. That one insight completely changes the customer and operational experience. That single insight allowed them to develop some extraordinary software and hardware applications designed to support a ‘frictionless’ customer experience.
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Granted … it is a limited item selection store … just like Aldi. But Aldi is very successful in the US and around the globe. What Amazon could add is the ability to order virtually anything you want out of the millions or so items they stock and have it waiting for you at the store within 1 hour or so after you order it. If this works for grocery … why not books … or clothes, or cosmetics … or ???? Rumors are that they are also looking at Pop Up stores in various other locations ,,, great for seasonal or fashion?
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No doubt Jacksonville Florida has the potential to rapidly deploy this type of store. They are building 2 major distribution centers in the city. Extraordinarily sophisticated logistics capability and retail vision will be available to over 1 million people. And ,,, everyplace else!
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Again, because they always figure out breakthrough innovation ,,, how do you compete with these guys?
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Sure bet they will Patent all this, which makes it harder for anybody else.
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bezos 2
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Ron Lunde
 
 
R/L
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