Chasing the Customer … Not the Competition … Update 6

It was not a cash register ringing holiday season for retailers most had predicted. What will be important is to see how retailers like Nordstrom and Macy’s performed against their peers based on their significant Omnichannel investments. Overall, U.S. retailers posted their lowest holiday season sales gain in the last four years, according to ShopperTrak … Continue reading

Chasing The Customer_Not The Competition_Update 4

The Christmas Conundrum: Where did shoppers shop this holiday season? Bricks and Mortar vs. Online Shopping Note: Customers send an Online message to retailers. These are preliminary numbers and we do not as of yet have a comprehensive overview of the 2013 Holiday Selling Season. However, it is clear that the Customer is getting very … Continue reading

Chasing the Customer … Not the Competition _ Update 3

Were retail openings on Thanksgiving day a good idea or simply a shift in cadence – the days and times customers actually hit the stores? Are the lackluster numbers simply customer economic malaise  – better luck next year? But  is there also a fundamental shift going on as to how customers buy the products they … Continue reading