Redrawing Marketing’s Maps – An EIM Strategy

The Compelling Case for an Enterprise Information Management Strategy   The National Retail Federation, NRF, starts the ‘big show’ this Saturday, January 10th and runs through Wednesday, January 14th. The Consumer Electronic Show, CES, is in Las Vegas this week. Virtually every electronic item at the show is connected to the Internet, Smartphone or both, … Continue reading

Update … Bricks and Apps … Redrawing Marketing’s Maps

UPDATE     Bricks & Apps Redrawing Marketing’s Maps   Yesterday, I published Bricks & Apps – Redrawing Marketing’s Maps. The discussion centered on retailing and the extraordinary complexities that face merchants in the era of over-capacity and connected consumers. Breaking News 01/07/2014 Holiday Season Retail Sales – by APT Index numbers: The nationwide APT … Continue reading

Bricks and APP’s — Redrawing Marketing’s Maps

  The End of HIPPO?   Bricks & Apps Redrawing Marketing’s Maps   The National Retail Federation, NRF, starts the ‘big show’ this Saturday, January 10th and runs through Wednesday, January 14th. The Consumer Electronic Show, CES, is in Las Vegas this week. Virtually every electronic item at the show is connected to the Internet, … Continue reading

Chasing The Customer … Happy New Year

HELLO 2015! Chasing the Customer was read in 44 countries last year, according to the statistical wizards at Word Press! Thank you all of you who took the time to read and comment on my meanderings. Never thought anything I would think or write about might be ‘internationalized’. Undoubtedly my high school language arts teacher, … Continue reading