Bezos understands that there is no mass market, rather there are markets of mass niches — and Amazon figures out ways to serve them better than anyone else can serve them.
The interesting thing about international finance is that even a lot of professional economists don’t understand it very well. But lots of stuff was in the news last week … so here is a water cooler conversation starter to start your Monday. UPDATE CHINA The Shanghai Composite Index rose 3.5 percent to 3,957.35 at the … Continue reading
X 93% of China’s Urban Population Will be Middle Class By 2030 X While American politicians bemoan the loss of America’s middle class … China is creating a Middle Class … and it is ‘Catching Fire’! X Business Insider has recently shared a chart from a research note published by ANZ’s Greater China economists. The … Continue reading
Ronald Regan’s farewell speech to the nation X In his final speech to the nation, Ronald Regan shared with the nation his thoughts as to the role of the United States in the world and the responsibilities of those who live within its borders. Regan thought of the US as John Winthrop’s, ‘Shining City On … Continue reading
AR has a great potential to help us understand our world.
X New Marketing Acronymn — MAR X MAR — Mobile-Augmented Reality The number of actively used MAR apps around the world will jump from 292 million this year to in excess of 2.2 billion by 2019. Tractica The value of MAR and virtual reality hardware will reach $4 billion by 2018. 90% of the hardware designed will … Continue reading
X The new reality — is mixed reality … X A new reality — a mixed reality that combines virtual digital objects with the real world arrives within the next few months. Augmented Reality or AR is about to transform our current understanding of what we perceive, our sense of real world objects … by orders of … Continue reading
Augment Reality? BJÖRK It! Is She or Isn’t She? … Kinetic Sexy Surreal X Marketing is about to be defined as experiences The promise of digitally enabled customer experiences that are so immersive and impactful that we are on the verge of a phenomenal change in marketing, media and communication theory — not … Continue reading
Storytelling … When Reality Is Augmented.
Marketers … Data Science is exciting … but Storytelling makes the sale!