Chasing The Customer … Not The Competition _ Update

Posted by rl098r1943l43texas on December 8, 2013 · Comments Off on Chasing The Customer … Not The Competition _ Update 

Overall Retail Sales Results for November 2013

Johnson Redbook Sales Index reports that sales of the largest U.S. retail chains decreased 0.2% in November 2013, compared to October 2013.

All day tomorrow, I will be updating November stats including Thanksgiving Day, Black Friday, Cyber Monday.

Chasing The Customer … Not The Competition!

If you haven’t read Chasing The Customer … Not the Competition, these stats will give new impetus to the need to understand the phenomenal changes happening at the retail and brand level … driven by consumer adoption of technology and the availability of Big Data.

R/L

Filed under Customer Data Marketing · Tagged with Amazon, Big data, Black Friday, Brand, Chain store, Consumer, CPG, Customer, Cyber Monday, IPad, marketing, Nordstrom, November, PlayStation, Redbook, retail, Sales, Thanksgiving, Walmart